Brett Karley is the founder of BIRD CLUB, a lifestyle brand that is redefining what it means to be a birder. Merging luxury, sustainability, and inclusivity with a passion for birdwatching, BIRD CLUB seeks to introduce more people to the joys of birding and to make it a mainstream activity. The brand actively works to engage diverse communities and challenge outdated stereotypes of birdwatching, believing that everyone can experience the magic of nature.
As a lifelong birder, Brett was always looking for clothing that reflected his passion, but existing options never felt right. That’s why BIRD CLUB was created — to offer meticulously crafted apparel that transcends the typical birding image. Each piece tells a story about nature’s hidden beauty, waiting to be discovered. More than a fashion brand, BIRD CLUB is a community deeply passionate about ornithology, diversity, and connecting people with the natural world. Brett’s unique background — from biomedical engineering to creative roles at VICE, HBO, Showtime, and more — influences the innovative and inclusive spirit of BIRD CLUB.
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